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Audi celebrates stand out Dealer performance and excellence in customer experience at Audi Vorsprung Awards

Audi Center Arcadia has been named Dealer of the Year 2022.

An award was also presented to the Audi Hatfield Group, which was named Dealer Group for 2022.

Cape Town – Audi South Africa recently celebrated its nationwide dealer network at a prestigious event held at The Cooperage, Anura Vineyard in Stellenbosch. Based on Audi's racing history, the annual Audi Forsprung Award, formerly known as the Silver Arrow Award, is an opportunity to reward progressive performance within the Audi dealer network. Through this award program, top performers are recognized for their commitment to driving excellence and making progress against key business performance indicators.

“Our dealer network is a big part of why our business in the industry continues to improve and grow. We celebrate our achievements,” said Sascha Sauer, Head of Audi South Africa. At the Audi Forsprung Award, Audi dealers compete among their peers in eight categories for leadership across the dealership business. New Vehicle Sales; Used Vehicle Sales; Services, Parts and Accessories, and Financial Services.

The following awards were announced at the celebration:

Audi Center Arcadia has been awarded Audi Dealer of the Year 2022. This is a remarkable honor and the retailer has won the highest honor in this category for the fifth year in a row.

The Hatfield Group has been named Audi Dealer Group of the Year 2022. This is an award that seeks to achieve superior performance against all business metrics for each dealer within the group.

In other award categories, his 40 top performing companies from Audi's national retail network were recognized for their role in achieving brand and customer experience excellence in their respective businesses and categories. was given.

“To be recognized as Audi South Africa's Dealer of the Year for the fifth year in a row is a huge achievement for all team members at Audi Center Arcadia. It was a historic moment that will always be remembered because we are honored to Teamwork, dedication to work and an investment in a culture of success are the foundations of our success, but above all, our single-minded focus on our goals is what ultimately drives Audi excellence to our customers. It is what drives us to serve. ” at the Audi Center Arcadia.

“We are honored to be named Dealer Group of the Year. This prestigious award is a direct result of our team’s hard work and dedication to providing our customers with the best possible service. It is another year of new opportunities and innovation for the brand,” said Karl Lessle, Franchise Director, Hatfield Group.

“As we continue to shape the future of premium mobility, we are honored to have a dedicated dealer network that lives the spirit of progress and continues to show the 'edge' in everything they do. We look forward to continuing this performance and innovation journey with our dealers,” concludes Sauer.

By Blessing Mtshakazi

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